Everyone knows about New Moon. What many people don’t know is how New Moon has come to be a huge phenomenon that has spent the nation. What makes the Twilight Saga so great is not only the story but also the tactics that Summit Entertainment has used to draw in attention. Summit, in my opinion, covered all the steps required to create a great fan base and ultimately a successful feature film.

Everyone has heard of it. Everyone is talking about it. Everywhere you look, someone is talking about the “scariest movie of all time.” Well, what many people don’t know is how far Paranormal Activity has come from its initial birth in 2007 to a huge phenomenon that has spent the nation. I felt that with its popularity and my interest in the business, I would write about how the producers of Paranormal Activity did it.